INFINITY
advertisement design

Infinity sell top quality car speakers targeted at the high end, hi-fidelity consumer without budget constraints. Our brief requested an advertisement which bucked the trend towards showing product in a brash and ballsy way. Our answer was to brand the speaker as the thinking mans choice. We entitled our campaign the perfect starting point. In this ad we show a designer crafting the perfect car, the only thing he/she knows for certain is that the Infinity speaker is the best corner stone.